Munich. Effective 1 October 2018, Sebastian Mackensen
will be appointed Head of Sales and Marketing, BMW Germany. He takes
charge of the BMW Group’s domestic market from Peter van Binsbergen,
who has managed the company’s third-largest market worldwide since
2015. From October, van Binsbergen will be responsible for the BMW
Group global aftersales business. From 2013, Mackensen was initially
in charge of global sales and marketing for MINI, before assuming
overall responsibility for the brand in 2015. His successor will be
named at a later date.
Also effective 1 October 2018, Markus Flasch will become Chairman of
the Board of Management of BMW M GmbH. Austrian-born Flasch will take
over the BMW Group subsidiary for ultra-sporty high-end vehicles from
Franciscus van Meel, while van Meel will head the BMW Group’s “Total
Vehicle” development unit. Motorsports enthusiast Flasch is currently
head of development for the new BMW 8 Series models and was previously
responsible for quality management for BMW Group vehicles in the
upper-luxury class segment.
